With an ongoing commitment to customer service, Mwave looked to offer existing customers more choice at the checkout, plus reach a new audience. Offering a new payment option to customers, who may not have access to credit, or be comfortable with checking out online, allowed Mwave to reach users who, previously, could not take advantage of the products and services they offer to the on-line shopper.
eBillme Delivers 50% Lift in Consumer Acquisition at Mwave.
“We strive hard to exceed our customers’ expectations every time they shop with us,” said Rayanothony Calzada, Marketing Manager at Mwave.com. “eBillme enables us to offer our loyal customers a choice in the way they pay, while giving us the opportunity to expand our consumer base. We can now offer a payment option to customers who don’t have, or don’t use credit cards”.