Benefits of Becoming an Agent

The Western Union value proposition

• Generate revenue through a commission earned on every transaction, sent or received, from your retail location(s).
• Attract new customers by offering Western Union money transfer services.
• Increase your footfall and revenues by leveraging cross-selling opportunities.
• Enhance your customer relationships by offering them more convenience.
• Strengthen your competitive position.

Our studies show that offering Western Union money transfer services increases cross-selling opportunities as well as shopping frequency. We also know that Western Union consumers are frequent, committed and loyal, with 77% of consumers transferring money between once a week and once a month whilst over 65% of these consumers always use the same agent to make their transaction.

 Additional benefits

• No investment or annual fees involved; all you need is a computer, an Internet connection and a printer*
• Free marketing and sales starter packs for your retail location(s)
• Training and money transfer software updates (free of charge)
• 24h customer service support
• Best-in-class compliance program

*depending on your country of residence